Celebrating The Involved Millennial Dad

Maria Bailey
Let’s turn the spotlight on millennial dads. We all know that millennial moms are the hot topic right now, with this youngest generation of mothers (and all millennials) set to become the largest generation of consumers this year. Moving into the...
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The Importance Of Relationships To Millennial Moms

Maria Bailey
There is probably no other word that holds as much importance in effective marketing to mothers than the word relationship, and no other generation places more value on the word than Millennial Moms. It’s a word that I typically tie...
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The International Business Of Marketing To Moms

Maria Bailey
The World Wide Web has created myriad opportunities for business from ecommerce to global insights within a keyboard’s distance. The business of marketing to moms has been untouched by the ability to share ideas and relationships. I’m often asked about...
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Refreshing Expectations For 2015

Maria Bailey
I’ve been in a nostalgic mood this week as my family and I celebrate the well-lived life of my father-in-law, who passed away last week at 88 years old. It certainly puts things in perspective as we approach the end...
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How To Capture Mom’s Holiday Dollars

Maria Bailey
It’s October, the start of the Fall season and the rapid arrival of Holiday 2014. Although if my inbox is any indication, Holiday 2014 started a few weeks ago with a steady stream of emails signaling the kickoff of what...
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